
XBOX Barber Shop
An exclusive barbershop and gaming lounge inside the NBPA All-Star One Court hotel. Here, players, influencers and their invited friends and family all had a chance to experience the latest games on Xbox One X while getting a free cut, buzz or style from celebrity barbers like JayR Mallari (@jayrmallari) & Marcos ‘REGGAE’ Smith (@regdabarber). The Xbox Barber Shop had a little something for everyone with services provided by barbers, hair stylists and manicurists throughout the weekend. Several athletes and celebrities made their way out to Barber Shop to be a part of the fun and went home with their very own Xbox One X console.
Services
Venue Design & Styling
Custom Fabrication
Specialty Staffing
Content Programming
Celebrity Gifting
Creative Agency: BeCore, Inc.
Production Budget: $150k+
Date: February 2018
Project info





